The future of media? Bet on events

Robin Sloan, on generation vs recitation. Lots to think about.

A specter is haunt­ing the inter­net, and I think it’s even scarier than the chal­lenge of get­ting peo­ple to pay money. It’s the chal­lenge of get­ting them to pay atten­tion. I think it’s only going to get worse—which is to say, bet­ter, because we as inter­net users and blog read­ers and tweet slingers will have more cool, weird, inter­est­ing stuff to look at all the time, and it will just keep com­ing faster and get­ting cooler and frag­ments and—ack!

In this envi­ron­ment, I think gen­er­a­tion beats recita­tion. I have a whole meta-riff on this—in some ways it’s as much a moral case as a prac­ti­cal one—but really, more than any­thing, it’s just that media is already full of recita­tion. So, for the moment, I think you get a real com­pet­i­tive advan­tage if you can show and share the process of cre­ation.

via The future of media? Bet on events « Snarkmarket.

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